PwC Hong Kong Buys Virtual Land in Sandbox Metaverse

Global giant PricewaterhouseCoopers (PwC) Hong Kong has bought a virtual land plot in the Ethereum-based VR and Metaverse platform, The Sandbox. Learn more.

Global giant PricewaterhouseCoopers (PwC) Hong Kong has bought a virtual land plot in the Ethereum-based VR and Metaverse platform, The Sandbox. 


A partner at PwC Hong Kong, William Gee, has called metaverse a phenomenon. He went on to say that their new acquisition will help them to utilize innovative business models for creating value and at the same time introduce new ways of engaging with communities and customers. William also said that PwC Hong Kong is seeking to leverage its expertise in advising its clients on metaverse. 


Animoca Brands noted in its announcement of PwC Hong Kong’s entry into metaverse that the entry of the accounting and consulting giant in metaverse is the first such case of an international professional services company into the virtual world of The Sandbox.


Though no information is still available about the virtual land purchase, the past sales of single land parcels suggest that PWC Hong Kong could be anywhere from 2.7 ETH (US$11,300) and 40,000 ETH (US$164 million).


With the introduction of PricewaterhouseCoopers in their metaverse project, Chief Operating Officer of The Sandbox Sebastien Borget said:


“The metaverse is open for business. We welcome PwC Hong Kong to experience how The Sandbox fosters new immersive experiences and ways for brands to connect with customers.”


In late-Nov’21, Adidas had also bought land in The Sandbox VR game. Besides PwC, other brands that have partnered with The Sandbox are:

  • The Walking Dead
  • Atari
  • South China Morning Post
  • Snoop Dogg
  • The Care Bears 
  • The Smurfs


DappRadar data shows that 4,450 unique users have registered to The Sandbox in the last 30 days. However, SAND, the native token of the project, also witnessed a 30% retrace from its all-time high (ATH). It is important to note that this retracement took place after the price of SAND increased by almost 1,000% since late-October 2021.